Apple Inc. (NASDAQ:AAPL) has captured the spotlight again after Monness, Crespi, Hardt & Co. restated their bullish stance on the tech giant, targeting a $245 price per share as the company prepares for its eagerly anticipated Q3 2025 earnings announcement on July 31. The reiteration comes amid heightened investor attention to AI-driven growth and the persistent strength of Apple’s product ecosystem.
According to the latest note issued on July 23, analysts at Monness, Crespi, Hardt & Co. emphasized Apple’s powerful position in the technology sector, citing continuous innovation in both hardware and software. The firm pointed to Apple’s ramped-up investments in artificial intelligence and user experience, noting that the company is set to benefit from recent enhancements in its lineup, including the new generation of iPhones, iPads, and the Apple Vision Pro headset.
With Wall Street fixated on AI stocks, Apple’s integration of advanced AI features into its operating systems and devices has been a major focus. Analysts argue these enhancements are likely to translate into higher customer retention and sustained growth in Apple’s crucial services segment. This recurring revenue, bolstered by hardware sales, is a key reason behind the raised price target.
Heading into Q3 earnings, Apple faces questions regarding iPhone demand in mature markets and competition from other global tech leaders. However, Monness, Crespi, Hardt & Co. remain confident that Apple’s robust ecosystem—including the App Store, Apple Music, and new AI tools—will drive further expansion. The firm also pointed out Apple’s healthy balance sheet and ongoing share buybacks, which provide additional support for the stock.
Consensus on Wall Street shows optimism, with multiple analysts in July reaffirming their positive ratings, building anticipation for Apple’s results next week. Investors will be closely watching updates on AI initiatives, device refresh cycles, and international performance, particularly in growth regions like India and Southeast Asia.
In summary, with a new $245 price target and reaffirmed ‘Buy’ rating, Apple continues to impress analysts by positioning itself as both a hardware innovator and a software powerhouse. The July 31 earnings call will be a pivotal moment for shareholders eager to gauge the impact of Apple’s ongoing efforts in AI and product development.
